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MD client-discovery-playbook.md
# The Client Discovery Playbook
*A framework I've refined over 47 engagements*
## Why Discovery Matters
## The Three-Part Framework
  1. Context mapping
    Who are the real stakeholders?
  2. Pain excavation
    What's the cost of doing nothing?
  3. Success definition
    What does "worth it" look like?
SCENARIO
PRIMR
learn.samchen.co / client-discovery
S
Sam Chen
B2B Sales Consultant · 12.4k subscribers
Subscribe $19/mo
MODULE 1 · LESSON 2
The 3-Part Discovery Framework
Est. 22 min · 1,247 learners enrolled
NARRATIVE INTRO
Why Discovery Matters
3-min read · Sets up the problem every consultant faces
Read
SCENARIO SIMULATION
Case: The Series B SaaS Call
Choose your discovery questions · branching outcomes
Try it
FLASHCARD DECK
Sam's Discovery Vocabulary
9 cards · BANT, MEDDIC, SPIN, and more
BANT
Share · Monetize · Analytics: 87% completion Edit lesson
Creators

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3

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4

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5

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Feature Teachable/Kajabi Other Platforms Primr
Build courses from documents
AI-powered lesson assembly
Interactive components (built-in)PartialPartial✓ (6+ types)
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Analytics & progress tracking
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